READY TO GET LOC'D IN?
From the longest locs, to freshest braids and the dopest twists, our new LOC’D IN Collection has you covered. It’s the ultimate solution for a healthy, hydrated and nourished crown as versatile as you are.
This collection is meticulously formulated with plant-based ingredients, including lemongrass, black castor oil and apple cider vinegar for locs, braids and twists — empowering young kings to embrace their individuality and redefine the standards of style and confidence.
CROWN YOURSELF, KINGS! 👑
SHOP THE NEW LOC'D IN COLLECTION
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MEET THE
HYDRATION SPRAY
Our LOC'D IN Hydration Spray goes beyond the surface, working to deeply moisturize and strengthen each strand of hair.
MEET THE
SCALP OIL
Our LOC'D IN Scalp Oil is a daily source of conditioning designed to transform your hair care routine – the key to unlocking a nourished and revitalized scalp.
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MEET THE
LOC + TWIST GEL
Our LOC'D IN Loc + Twist Gel defines natural hair with unmatched precision. Providing a firm hold and taming frizz, this gel is your go-to for a clean and lasting look.
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SHOP OUR COLLECTIONS
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