At Young King, our mission is to elevate and encourage young men to show up as their full authentic selves -- from their classrooms to their communities and everywhere in between -- and have the confidence to present their best selves 24/7/365.


We have intentionally curated our Young King NIL program to encourage student-athletes to develop strong and lucrative brand partnerships as they grow in their careers.

APPLY TODAY

PUTTING YOU ON GAME

The Young King NIL program connects student athletes with industry experts and professionals to provide tools and resources needed to build personal brands online and offline. We often see athletes training to become the next MVP on the field/court, but not often is there support to provide insight into building as talent off the court, especially when it comes to building brand partnerships prior to reaching the professional level. 


As a small business, we understand the importance of building a brand through partnerships and social media.  You’ll find that most agencies will charge you for the above, but we prefer to add value to your career and lift you up.


We're here to help you show up as your best self in the brand partnership space!


Program Benefits Include...


  • 3 month educational partnership with Young King as an Affiliate; learn how to build a brand partnership and receive paid content opportunities and commission from putting friends and teammates on to the brand, as they would with other future brand partnership deals. 
  • Athletes will learn how to develop their ever-changing brand deck, branded  headshots, and receive social media content guidance to stand out and create their niche.

  • Monthly office hour branding and group image consulting with industry experts like Young King’s Co-Founder and CMO Stefan Miller, recent executive at Sprite, Red Bull, etc., and other marketing experts.  
  • Access to professionals like influencer attorneys, talent managers and more to share insight in what to look for when signing a brand partnership deal, how to set your rates, etc.

  • Access to Sports publicist to build your knowledge on media day "do’s" and "dont’s" 
  • Provide insight into brand partnerships "do’s" and "dont’s" from both the talent and brands perspective, to build lucrative partnerships.
  • Young King to support your community efforts through product donations and sampling to an org of your choice.

       …. & MORE!

Interested? Here's How It Works...


Submit your application here!

Young King Team to Review All Applicants 

 Submission of an application does not  guarantee acceptance. 

Applicants Notified 

We will review all applications and participants will be notified. Those accepted will receive an email outlining next steps.

Kick Off: Attend Program Session + Office Hours

Selected participants will take part in first program session and sign up for office hours!

We are so excited to support you and see you flourish on and off the court/field with your head held high and crown in place!


It only takes a few minutes to submit your application. So why wait?


Get started now by submitting your entry below.

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LET'S GO!